Product Recommendations
Increase product discovery and encourage additional purchases by displaying related products directly on product pages.
The Product Recommendations section helps increase product discovery and encourage additional purchases by displaying related products directly on product pages. Recommendations are dynamically generated based on the currently viewed product, providing customers with relevant items they may also be interested in.
The section automatically loads recommendations using Shopify's product recommendation system and only appears when relevant products are available.
How to Edit the Product Recommendations Section
- From your Shopify admin, go to Online Store → Themes.
- Click Customize on the active theme.
- Select the Product Recommendations section from the left sidebar.
- Adjust the settings according to your preferences.
- Click Save to apply your changes.
Section Settings
- Color Scheme: Select a color scheme that matches the overall design of the storefront and surrounding content.
- Heading: Customize the section heading displayed above the recommended products. Common examples include: You May Also Like, Related Products, Recommended For You, Complete The Look.
- Number of Products: Control how many recommended products are displayed within the section. The product limit can be adjusted to show between 3 and 10 recommended products depending on the desired layout and merchandising strategy.
- Layout & Spacing: Control the section spacing using customizable padding and margin settings. These settings help create consistent spacing between adjacent sections and improve overall page composition.
Grid Layout
- Desktop columns: Number of products displayed per row on desktop.
- Laptop columns: Number of products displayed per row on laptop.
- Tablet columns: Number of products displayed per row on tablet.
- Product grid spacing: Spacing between product cards in the grid.
Best Practices
Do
- Use a clear and relevant section heading.
- Display a reasonable number of recommended products.
- Maintain accurate product categorization.
- Use recommendations to support cross-selling opportunities.
- Review product relationships regularly.
Don't
- Display too many recommended products.
- Use misleading section headings.
- Rely on recommendations as the only product discovery method.
- Ignore product organization and collection structure.
- Overcrowd the product page with competing recommendation sections.